Creating Emotionally Engaging Content That Drives Sales


10:00 am - 1:00 pm

Uncover the Secrets of how to Create Memorable Content that Engages and Gets Results

We make decisions based on our feelings. But how often do you think about feelings when it comes to your business’s communications and content?

Authenticity and what really matters have become more important to us than ever. The Covid 19 pandemic has forced many of us to examine what our meaning and purpose are.

If you want to create content and communications that build trust and move people to action, you need to connect emotionally – to Emotionise.

Marie Toft, CEO and Founder of Emotionise, a content consultancy company, specialises in identifying this vital emotional connection. As a former senior TV executive with RTE and BBC, Marie has over 20 years of experience of storytelling and connecting with hundreds of thousands of people.

Marie recently graduated from UCC in psychotherapy and she has combined her story-telling and psychology experience to create The Emotionise Process.

Recent advances in neuroscience have proven we don’t remember content, people or messages unless we connect emotionally with them.

During this seminar, Marie will demonstrate and apply The Emotionise Process to your business to reveal the techniques of how to create emotionally connected and memorable content and communications

From emails to pitches, social media posts to videos, Marie will reveal the vital insights that will transform all of your content and communications.

Organisations and businesses that fail to connect emotionally will surrender to those who do. So join Marie for this lively and interactive workshop that will inform all of your communication, messaging and content creation.

Seminar Schedule

  • 10am – 10.45 – Discover the imperative and neuroscience of Connecting Emotionally
  • 10.45 – 11.00 – Break
  • 11.00 – 11.10 – How the Emotionise Process Works
  • 11.10 – 11.25 – Workshop
  • 11.25 – 1pm – Individual Feedback, Insights and Takeaways for each Participant